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Conscious Working
Consciously changing one company at a time
Challenge
Conscious Working charged us with creating a "Golden Thread" to tie together the colours, text, and tone of voice for their new artwork. This thread will be woven across social media, guiding us to craft a cohesive visual identity.
Approach
We explored every detail of our competition and created a customized content strategy with key touchpoints. Our two-step plan was tailored to our client's needs; firstly, we identified and segmented their target audience, and then tested the results to determine the most effective content. We then supplied new, exciting content to the new audiences, to increase conversions and audience reach. This enabled us to reach new people and spark meaningful conversations.
Work - Branding, Web & Social Media











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Manifesto
We are caring critical thinkers, who hold each other and others accountable, whilst being both systems and relationship driven.
We are daring, passionate communicators who have been at the forefront of success, and burnout, giving us the experience and know-how to build impactful wellbeing tools.
We empower business leaders by instilling conscious behaviours, driving results, and cascading wellbeing throughout their organisations.
Consciously changing one company at a time.
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